Social Media

Social media is one of the most visible and fast-moving expressions of the OWU brand. Whether you're managing an official account or creating content for a department, program, or student organization, it's important to represent the university with clarity, consistency, and purpose.

Use this site to explore best practices, access platform-specific tips, and ensure your content aligns with OWU's voice, values, and visual style.

Account Directory

Browse and follow official OWU social media accounts.

Find OWU Accounts

Guidelines & Policies

Understand expectations for OWU-affiliated accounts and contributors.

Social Media Guidelines Implementation Standards

Tips & Best Practices

Advice on what to post, when to post, and how to stay on-brand, and tailored tips for Instagram, Twitter/X, Facebook, and more.

Best Practices Platform-Specific Tips